Privacy Policy

1. Introduction

Brief Smile Factory ("we," "us," "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at briefsmilefactry.com or receive services at our dental practice located at 247 Brightwell Avenue, Suite 3, Austin, TX 78701.

As a dental practice, we are also subject to the Health Insurance Portability and Accountability Act (HIPAA). Our separate HIPAA Notice of Privacy Practices governs the handling of your Protected Health Information (PHI) and is available at our office upon request.

2. Information We Collect

Website Information: When you visit our website, we may automatically collect technical information such as your IP address, browser type, device information, pages visited, time on site, and referral sources through cookies and analytics tools.

Contact Form Data: When you submit an appointment request or enquiry form, we collect your name, email address, phone number, and any information you voluntarily provide in the message field.

Patient Records: At our practice, we collect medical and dental history, treatment records, insurance information, and payment details as necessary to provide dental care.

3. How We Use Your Information

We use the information we collect to:

• Respond to appointment requests and enquiries
• Confirm, schedule, and manage your appointments
• Provide dental treatment and care
• Process insurance claims and payments
• Send appointment reminders via email or phone
• Improve our website and services
• Comply with legal and regulatory obligations

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

4. Cookies and Analytics

Our website uses cookies to improve your browsing experience and collect anonymous usage statistics. We use Google Analytics to understand how visitors interact with our site. This data is aggregated and does not identify you personally.

You can control or disable cookies through your browser settings. Disabling cookies may affect some functionality of the website.

5. Data Security

We implement appropriate technical and administrative safeguards to protect your personal and health information. Our website uses HTTPS encryption. Patient records are stored in HIPAA-compliant practice management software with restricted access controls.

While we take data security seriously, no method of transmission over the internet is 100% secure. We encourage you not to send sensitive health information via email.

6. Data Retention

We retain patient dental records for a minimum of 10 years from the date of last treatment, as required by Texas state law. Website contact form data is retained for up to 12 months. Analytics data is retained in accordance with Google Analytics default settings.

7. Your Rights

Depending on your location, you may have the right to access, correct, or request deletion of your personal information. To exercise any of these rights, please contact us in writing. HIPAA-specific rights regarding your Protected Health Information are detailed in our Notice of Privacy Practices available at our office.

8. Children's Privacy

Our website is not directed at children under 13. We do not knowingly collect personal information from children under 13 without parental consent. If you believe we have collected information from a child without consent, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

10. Contact Us

For privacy-related questions or requests, please contact: